Media Leveraging Behavioural & Contextual Signals from Digital Distribution and Underwriting to Improve the Life Insurance Value Chain

Leveraging Behavioural & Contextual Signals from Digital Distribution and Underwriting to Improve the Life Insurance Value Chain

uploaded May 16, 2023 Views: 55 Comments: 0 Favorite: 0 CPD
Speakers: 
Description:

Digital distribution and underwriting provides life insurers with new ways to better understand customer behaviour. Although difficult to harness, digital behavioural and contextual signals provide a lot of power to improve the life insurance value chain. In this presentation, Petr Vaclav will outline how RGA and its clients responsibly leverage these signals to drive high-intent traffic, improve customer experience, streamline underwriting, increase conversions, and reduce risks.

Tags:
Content groups:  content2023

0 Comments

There are no comments yet. Add a comment.